Recent years have seen the sharing economy skyrocket in popularity. And you’d be hard pushed to find many who haven’t heard of Uber or Airbnb. Nearing a combined net worth of $100 billion, they have completely transformed the transport and accommodation markets.
Yet early on, some thought the concept might just be a passing fad, that it wouldn’t last. A flash in the pan so to speak as far as economic trends go. But it has well and truly taken root and is spreading out into a variety of other niches, including fashion, parking spaces and travel.
Enter Lingoo and the language holiday sector and language immersion learning, a segment in which the sharing economy is yet to take hold on a global scale.
The History of The Sharing Economy
The way we learn languages is ripe for change and as an established peer to peer platform with considerable success in the European market, Lingoo is in prime position to affect this market shift.
But in order to understand where the future of the sharing economy is heading and why now is the time to invest in the language holiday sharing economy, we first need to take a look at where it all started.
And that’s with a perfect storm. An increasing disillusionment with consumerism, the minimalist movement, a desire to own less and share more provided the catalyst. The means came from advancements in technology, the penetration of the smartphone and availability of big data. And it planted itself right in the heart of the entrepreneurial community.
It opened the floodgates as far as start ups are concerned, removing barriers to customer accessibility and creating a competition that previously just didn’t exist. The sharing economy is now such a steadfast in the marketplace that if traditional business are not willing or capable of moving with the trend, they risk becoming irrelevant fast.
The Language Holiday Sharing Economy
As has become the standard in the transport and accommodation market sectors, consumers expect affordability, convenience, and efficiency across the board. It’s a whole new way of thinking and businesses such as Lingoo, that have been built to facilitate easy and safe transactions between provider and user, are at the forefront.
Thanks to not having the overheads traditional businesses do, sharing economy business models are also very lean. And so as we continue to become evermore digitally connected, learning a second language becomes increasingly necessary and young language learners provide a consistently replenishing target group, Lingoo is ready to take the lead.
By lowering costs for consumers who would previously be priced out of quality language immersion experiences, there is also a newly accessible consumer group. And in an age where people are increasingly flexing their entrepreneurial muscles, the Lingoo business model opens up a whole population of potential hosts looking to earn a side income.
Language learning consumers have spoken, it’s a changing world and the economic and business rationale for the sharing trajectory to continue is strong.
If you are interested in getting in on the language holiday sector investment action, contact our management team by sending an email to info@lingoo.com.